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Never Stop Learning

Never Stop Learning

A marketer trying to keep up with the world…

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Mindful in this frantic world

After a 2 day retreat, I note my own learnings.

Mindfulness

Bleeping Horns

Behavioural Economics is something which is something I am enthralled by. Everything makes sense, when the psychological insights into human…

Behavioural, Case Studies, nudge

Rolling with the Frango..

Ogilvy Cape Town created a special World Cup ad, which has got everyone chuckling. The ad sees a footballer take…

Advertising, Football, Marketing, Responsive Advertising, World Cup

Emoji Egg-clusion

“Societies flourish when all voices are heard.. when all citizens participate. Inclusion is good for societies at large, not just…

diversity, Emojis, Google

A series of sunflowers

On July 27th, the Van Gogh Museum, in collaboration with Tellart (a design agency utilising modern technologies), are opening a new…

Amsterdam, Installation, Tellart, VanGogh

Nudge Nudge, wink wink

  Here is a great Nudge example based on designs of a workspace being used to try to change behaviour.…

Behavioural, nudge, psychology, suggestion

Companies trying to get FRIENDLY☂

It feels like foosball tables are in nearly every “cool culture” business around these days. Whatever shared coworking space, college…

CoWorking Spaces and it’s associated positive effects

As a freelancer who works either at home at my desk, in a library or in clients offices, I have…

Behavioural, Coworking Spaces, Research

Dutch older generation have the power

The Netherlands are creating new ways to link the older generation with the younger generation. A Dutch nursing home called…

Connection, Elderly, Netherlands, Wifi

Silence is golden

In the current age of diversity in business, few companies have taken a look the other way around and try…

Customer Care, diversity, Inclusion, Marketing

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